bespoke white gold

White gold engagement rings, designed and made for you

We design and make bespoke engagement rings in 18ct white gold: a bright, crisp white that makes diamonds look their whitest, at a gentler price than platinum.

COMMISSIONING IN WHITE GOLD

Your white gold ring

How we design a white gold engagement ring around your stone and the way you live, and what to expect from it over time.

WHY WHITE GOLD

Why choose white gold for a bespoke ring?

White gold gives the bright white look of platinum for less.

18ct white gold is gold alloyed with white metals and finished with rhodium, which gives it a mirror-bright, cool white surface. Next to a colourless diamond it looks crisp and modern.

The alloy is hard, which makes it a very good metal for claws and small pavé stones. Claws keep their shape and the tiny beads that hold pavé stay sharp for longer.

For the background on how white gold is made and how it ages, read White gold engagement rings: what you need to know before you buy. This page is about commissioning one with us.

White gold engagement ring with an oval diamond and clustered side stones, worn on the hand

THE DESIGN

How we design in white gold

We make our white gold engagement rings in 18ct. Ask us about the alloy if you have a metal sensitivity. The ring is rhodium plated after making, so the finish you see when it arrives is the brightest it will be.

White gold suits detailed designs. Pavé, halo and hidden halo settings all work well, because the hard alloy holds small stones securely.

As with every commission, you will see the ring in CAD from every angle and agree the width, height and setting in writing before anything is made.

Side and inner view of a white gold oval diamond ring with side stones on the shoulders

WORTH KNOWING

What to consider before choosing white gold

The rhodium finish wears with time. After a year or a few years, depending on how you wear the ring, a faint warm tone from the gold beneath can start to show. Replating at a good local jeweller restores the bright white. It is a routine job, and we are happy to advise.

Our article Rhodium plating: why white gold turns yellow and how often to replate explains what to expect.

If you would rather never replate, platinum is the alternative. Our honest comparison of platinum and white gold sets out the trade-off.

Book a free consultation
White gold emerald cut engagement ring worn with a channel set band and a diamond band

Why white gold can be smart design

A bright white ring that leaves more for the stone

White gold gives you the white look most people want with a colourless diamond, at a lower metal and making cost than platinum. That difference can go towards a better stone.

Replating is a small, occasional cost that keeps the ring looking new.

Bright white Fresh rhodium gives a bright white finish.
Secure for pavé The hard alloy holds claws and small stones very well.
Lower metal cost Costs less than platinum for the same design.
Why bespoke can cost less

Keep comparing

White gold and the rest of your ring

Metal is one decision among several. These guides help you compare it with the alternatives and with the rest of the design.

Compare

Platinum vs white gold

The two white metals look similar on day one. Here is how they differ in cost, upkeep and wear.

Read the comparison

Upkeep

Does white gold turn yellow?

Why it happens, how quickly, and what we do about it.

Read the article

Guide

All our metals

Compare white gold with platinum, yellow gold and rose gold.

View the metals guide

Sparkle

Pavé engagement rings

White gold is one of the best metals for holding small pavé stones.

View pavé rings

How do they compare?

White gold compared with the other white metals

How 18ct white gold compares with unplated white gold, platinum and palladium.

Bright white · Hard

18ct white gold, rhodium plated

Our usual white gold finish. A bright white finish, and excellent for claws and pavé.

Wearability High

Replate every 1 to 3 years.

Soft grey-white

18ct white gold, unplated

The natural colour of the alloy: a softer, slightly warm white with no plating to renew.

Wearability High

Suits people who like a softer tone.

Naturally white · Dense

Platinum 950

Stays white without plating and holds stones very securely. Costs more.

Wearability High

Develops a soft patina.

Naturally white · Light

Palladium

A lighter, naturally white metal from the platinum family.

Wearability Medium

Ask us whether it suits your design.

Bright white · Hard

18ct white gold, rhodium plated

Our usual white gold finish. A bright white finish, and excellent for claws and pavé.

Wearability High

Replate every 1 to 3 years.

Soft grey-white

18ct white gold, unplated

The natural colour of the alloy: a softer, slightly warm white with no plating to renew.

Wearability High

Suits people who like a softer tone.

Naturally white · Dense

Platinum 950

Stays white without plating and holds stones very securely. Costs more.

Wearability High

Develops a soft patina.

Naturally white · Light

Palladium

A lighter, naturally white metal from the platinum family.

Wearability Medium

Ask us whether it suits your design.

Colour

Bright white

Soft warm white

Cool white

Grey-white

Upkeep

Replating

Polish only

Polish only

Polish only

Setting security

Excellent

Excellent

Excellent

Good

Relative cost

Moderate

Moderate

Highest

Moderate

Weight

Medium

Medium

Heaviest

Lightest

Best suited to

Pavé, halos, bright white looks

A softer white without upkeep

Daily wear and heirloom pieces

Lighter, simple designs

Colour

Bright white

Soft warm white

Cool white

Grey-white

Upkeep

Replating

Polish only

Polish only

Polish only

Setting security

Excellent

Excellent

Excellent

Good

Relative cost

Moderate

Moderate

Highest

Moderate

Weight

Medium

Medium

Heaviest

Lightest

Best suited to

Pavé, halos, bright white looks

A softer white without upkeep

Daily wear and heirloom pieces

Lighter, simple designs

The bottom line

Choose rhodium plated white gold for a bright white finish and a secure hold on small stones, at a lower cost than platinum.

Choose unplated white gold if you like a softer white and want to skip replating.

Choose platinum if you want a white ring that does not need replating and are happy to pay more.

Not sure whether white gold or platinum is right for you? We can price the same ring in both.

Talk to us

DESIGN OPTIONS

White gold design options

Every option below can be discussed at the design stage. What is possible depends on the stone, the setting and how the ring will be worn.

Pavé and micro pavé

Available

White gold's hard alloy is one of the best choices for small stones set along the band or around a halo.

Hidden halo

Available

A ring of small diamonds under the centre stone, visible from the side.

Two tone designs

Available

A white gold setting on a yellow or rose gold band, or the reverse.

Unplated finish

Available

Leave the ring unplated for a softer white that does not need replating.

Alloy advice

Available

Ask us about the alloy if you have a metal sensitivity.

Future resizing

Partial

Most white gold rings can be resized and are then replated. Full eternity designs cannot.

Pavé and micro pavé Available

White gold's hard alloy is one of the best choices for small stones set along the band or around a halo.

Hidden halo Available

A ring of small diamonds under the centre stone, visible from the side.

Two tone designs Available

A white gold setting on a yellow or rose gold band, or the reverse.

Unplated finish Available

Leave the ring unplated for a softer white that does not need replating.

Alloy advice Available

Ask us about the alloy if you have a metal sensitivity.

Future resizing Partial

Most white gold rings can be resized and are then replated. Full eternity designs cannot.

What to budget

A white gold engagement ring, designed around your brief. Pieces start from £600

The price of a white gold ring is driven by the centre stone, the weight of gold, the setting style and any side stones or detail. Every price is for the finished ring, agreed in writing before anything is made.

Essential

Pieces start from £600

A clean white gold solitaire with a well-proportioned setting and plain band.

Plain bandSolitaire

White gold engagement ring FAQs

Common questions about white gold rings

Practical answers on plating, upkeep, allergies and how white gold compares with platinum.

The rhodium plating wears over time, and the slightly warm colour of the gold underneath can start to show. A replate restores the bright white. How often depends on how you wear the ring, usually every one to three years.

Replating is a short, routine job that a good local jeweller can do. We do not carry it out ourselves, but we are happy to advise on what to ask for.

White gold is brighter when freshly plated, holds pavé very well and costs less. Platinum does not need replating and is denser. Both are excellent; the right choice depends on your budget and how you feel about upkeep.

Some white gold alloys contain nickel, a common irritant. Ask us about the alloy if you have a metal sensitivity.

Yes. Unplated white gold has a softer, slightly warm white tone. Some clients prefer it, and it does not need replating.

Yes, if both are 18ct white gold and plated together. Replating both rings at the same time keeps them matched.

Not sure whether white gold or platinum suits you?

Ask us
bespoke white gold engagement rings

Commission your white gold engagement ring

Tell us about your stone and your style. We will design your ring in white gold, show you every angle in CAD, and agree every detail before it is made.
Start your design Commission remotely